Kraków-Małopolska 2023 chief executive Marcin Nowak used the FEI World Cup event in Poznań to promote the European Games ©Kraków-Małopolska 2023

Organisers of the Kraków-Małopolska 2023 European Games attended the country's largest equestrian showcase, Cavaliada, to promote next year's multi-sport event, even though horse sports are not part of the programme. 

Kraków-Małopolska 2023 President Marcin Nowak attended the four-day international competition in the western city Poznań, nearly 300 miles away from where the Games are set to take place.

Cavaliada was the last leg of the International Equestrian Federation Jumping World Cup Central European League Northern Sub-League, with the stage taking place days after the penultimate one in nearby Warsaw.

Nowak was involved in a panel discussion with Deputy Mayor of Poznań, Jędrzej Solarski; the President of Wrocław Stadium, Marcin Przychodny; and President of the Management Board of the MTP Group, Tomasz Kobierski; to speak about how the European Games could contribute to the 11 cities involved in the event.


Kraków-Małopolska 2023 chief executive Marcin Nowak, centre, took part in a discussion to explain the benefits of Poland hosting the European Games ©Kraków-Małopolska 2023
Kraków-Małopolska 2023 chief executive Marcin Nowak, centre, took part in a discussion to explain the benefits of Poland hosting the European Games ©Kraków-Małopolska 2023

As well as the main host Kraków, events in the Games, due to take place between June 21 and July 2, are also due to take place in Zakopane, Krzeszowice, Krynica-Zdrój, Nowy Targ, Nowy Sącz, Oświęcim, Rzeszów, Tarnów, Chorzów and Wrocław.

A total of 26 sports are due to be on the programme, with nearly 5,000 athletes from 50 countries taking part.

Equestrian events have so far not featured in the European Games, which made its debut in Baku in 2015 and took place in Minsk in 2019. 

Kraków is one of 11 host cities for the 2023 European Games ©Getty Images
Kraków is one of 11 host cities for the 2023 European Games ©Getty Images

"We can count on a financial boost for many local entrepreneurs, and this will translate into real benefits for residents," Nowak said.

"Kraków and Małopolska will be put in the world media in a row alongside cities such as Tokyo or Sydney - this brand and recognition will last forever.

"We have a chance to show ourselves as a hospitable, open country, helding sports competitions in unique historical places - in the challenging times we live in now. 

"We will infect audiences from all over the world with positive energy and love of sports, especially the younger generations. 

"This is a great honour and something that money can't buy."