By Tom Degun

The_Itch_of_the_Golden_Nit_09-06-11June 12 - Trafalgar Square and a number of other famous sites in major cities across the UK are set to be transformed in order to screen the animated film premiere of The Itch of the Golden Nit! as part of London 2012's Open Weekend 2011.


The film, which has been created by thousands of children across the UK as part of the innovative Tate Movie Project, will be shown on a giant screen in Trafalgar Square on Saturday July 23, as well as at live sites in Belfast, Birmingham, Bradford, Bristol, Cardiff, Coventry, Derby, Dover, Edinburgh, Leeds, Leicester, Manchester, Middlesbrough, Norwich, Plymouth, Portsmouth, Swansea, Swindon, Waltham Forest and Woolwich from July 22-24, as part of the Open Weekend 2011 vast programme of activity.

Along with the film showings, Open Weekend 2011, supported by BP, will see over 1,000 unique sporting and cultural initiatives, including exclusive chances to try the newly commissioned mascot motion sensor game from artist Chris O'Shea, Swim Wenlock Swim, which allows live inter-city competitive play.

"For our fourth year, Open Weekend is focused on celebrating the One Year to Go countdown to the London 2012 Games and helping communities across the country experience the best of British sporting, artistic and cultural talents up close," said Sebastian Coe, the London 2012 chairman.

"I'd encourage people to get involved at a local event as part of this nationwide celebration.

"It will be an amazing event."

Other highlights of Open Weekend 2011 activities include a special screening of the Academy Award winning British film Chariots of Fire (pictured) and Birmingham's Jamaica RAW!, which is a festival in celebration of Jamaican culture and one year to go until the Jamaican track and field team take up residency in Birmingham during London 2012.

Chariots_of_Fire_scene
The 2011 weekend comes a year before the London 2012 Festival from June 21 to September 9, 2012, of which BP is a Premier Partner.

"BP is delighted to support Open Weekend again in 2011," said Peter Mather, the regional vice-president of Europe and head of country UK at BP:

"Now in its fourth year and with over 1,000 arts, sports and cultural events across the UK, this year's Open Weekend promises to be a truly memorable way to celebrate one year to go until the London 2012 Games.

"With a wealth of excellent events such as The Tate Movie Project in Trafalgar Square, it is also a fantastic prelude to the London 2012 Festival."

Open Weekend 2011 follows the success of the past three previous years, in which more than 2.4 million people across the UK participated in a series of sporting, art and cultural activities in celebration of the countdown to London 2012.

"With thanks to our partners BP, Open Weekend 2011 is set to be the biggest and best yet," said Ruth Mackenzie, the Cultural Olympiad and London 2012 Festival, Director.

"The weekend will give people a taste for 2012, when the London 2012 Festival and the Olympic and Paralympic Games will bring a summer of cultural and sporting celebration across the nation."

Mayor of London Boris Johnson added: "With one year to go to the 2012 Games, excitement is almost at fever pitch and interest in London ever skyward.

"Open Weekend is one of the many test runs taking place over the next months that will capture some of the thrill of a phenomenal year."

Full listings can be found here.

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