The deal will see the South Korea-based firm, formerly known as LG Fashion, designing and producing the formal uniforms, including shirts, suits and ties, for officials, judges and medal awarding personnel.

The company was named as the preferred sponsorship bidder last month.

The partnership was marked by a special contract signing ceremony in the city attended by Gwangju 2015 secretary general Kim Yoon-suk and LF Retail Brand director Jo Su-bin.

"It is expected that the quality of the Games will enhance as the leading lifestyle brand, LF, has become an official sponsor of the Gwangju Universiade," Kim said.

"As LF has put on a new front, I hope that the company will also be able to use the Gwangju Universiade as an opportunity to grow into a global company."

LF will now be able use the title of "official Gwangju 2015 sponsor" and will also be able to sell a special clothing line carrying the Gwangju Universiade logo.

"As the LF is preparing for a new future, it will share the Gwangju Universiade's vision to challenge and become new," Jo said.

Gwangju 2015, which is expected to attract about 20,000 participants from 170 countries, is due to take place between July 3 and 14 next year.

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