World Taekwondo Federation President battling to use sport for greater good

World Taekwondo Federation President battling to use sport for greater good

Sport has never been bigger business or a more prominent strand in the fabric of human affairs. At the same time, millions of people have been left trapped leading lives of grinding poverty, chronic insecurity or worse by the unpredictable economic and political convulsions that mark our times.

So it is hardly surprising that sports leaders find themselves under more and more pressure nowadays to put something back. To contribute more than an entertaining spectacle to a wider society whose support enables athletes, entourage members and officials to lead enviably comfortable, purposeful lives.