The two-pronged 2026-2032 agreement with the European Broadcasting Union (EBU) and Warner Bros. Discovery means that rights for another major market have been settled for a decade into the future.

It is getting on for nine years since the announcement of the massive $7.65 billion (£6.27 billion/€7.07 billion) deal which handed rights in the United States from 2021 to 2032 to NBCUniversal.

This remains arguably Thomas Bach’s most significant contribution to the Movement’s health and wellbeing since arriving in the President’s seat in 2013.

In the interval between the two agreements, the media landscape has changed enormously, and broadcast rights are no longer the high-octane growth engine for the IOC and its Olympic ecosystem that they once were.

Between the 2005-2008 quadrennium and the next four-year cycle, stretching from 2009 to 2012, the IOC’s broadcasting rights earnings jumped by 50 per cent.

Between 2013-2016 and 2017-2020, the last two quads for which full figures are available? Nine per cent.

And I think Lausanne’s marketing teams will be doing well if they can match that Pyeongchang-Tokyo growth rate in 2021-2024.

The regional breakdown of the IOC’s $4.54 billion (£3.72 billion/€4.2 billion) income from broadcasting rights fees in the 2017-2020 quad was fascinating.

The contribution from Europe plunged - from $942 million (£772 million/€870 million) in 2013-2016 to $786 million (£644.5 million/€726 million).

This was less than in 2009-2012.

The chief explanation is simple enough: both Summer and Winter Games in 2017-2020 were held in Asia.

Hence Asian broadcast revenues leapt to over a billion dollars - $1.05 billion (£861 million/€970 million), to be precise - from $663 million (£544 million/€613 million) in 2013-2016.

With the next Summer Games in Paris, European revenues should themselves jump back up in the current cycle.

I would be disappointed if they did not once again outstrip Asia and exceed $1 billion (£820 million/€924 million) themselves for the first time.

Overall headline growth in earnings from broadcasting rights for the 2021-2024 period may hinge more than anything on how close the IOC manages to keep its Asian revenue to that magic $1 billion figure.

The 2013-2016 total from the region was - to repeat - a long way short, at $663 million (£544 million/€613 million) - but of course the 2022 Winter Olympics were in Beijing.

While overall growth in broadcasting rights earnings remains relatively low, the geographical location of different editions of the Games will have a major impact on whether income from the various regions of the world rises or falls.

In 2013-2016, the first Brazilian Olympics sent broadcast income from the Central America, South America and Caribbean region rocketing to $326 million (£267 million/€301 million) from just $106 million (£87 million/€98 million) in the previous quad.

In 2017-2020, however, the region gave up almost all these gains, with revenue tumbling back to $113 million (£93 million/€104 million), even though South America hosted the 2018 Youth Olympics in Buenos Aires.

The choice of Los Angeles for the 2028 Summer Olympics and Paralympics will have no impact on US broadcasting rights income for the IOC - the price to be paid was already locked in under that giant 2014 deal with NBCUniversal.

By contrast, it would be a surprise not to see rights values in the Oceania region heading back above $100 million (£82 million/€92 million) per cycle in the wake of the decision to hold the 2032 Summer Games in and around Brisbane.

Oceania earnings peaked at $125 million (£102.5 million/€115.5 million) all the way back in the Vancouver-London cycle of 2009-2012.

They then halved to just $61 million (£50 million/€56 million) in 2013-2016 - Sochi and Rio de Janeiro - before picking back up to $91 million (£75 million/€84 million) last time around, when both editions of the Olympics were in relatively helpful Asian time zones.

It was reported earlier this month that Australian broadcaster Nine looked to have won rights to screen Olympic Games through to Brisbane 2032, after its main rival Seven officially confirmed it had withdrawn from the process.

The Sydney Morning Herald had reported that Nine offered more than AUD$300 million (£170 million/$205 million/€193 million) for the next three Summer Games and the Winter editions in 2026 and 2030.

The bonanza years for broadcasting rights to Olympic sport are well and truly over, however - at least for now.

The myriad members of the Olympic food-chain would be well advised to plan accordingly.