Beijing 2022 secretary general Han Zirong and Hong Jie, chairman and president of Sankeshu Paint, made the announcement at a press conference in Beijing.

Han presented Sankeshu with the nameplate of the exclusive official paint supplier for the Beijing 2022 Winter Olympics and Paralympics during the event.

"Participating in the development of the Winter Olympics market and assisting the preparation of the Winter Olympics is not only for enterprises," said Piao Xuedong, Beijing 2022 director of marking development.

"The glorious responsibility of serving the overall situation of the country's development is also a valuable opportunity for companies to accelerate brand building and enhance their competitive advantages.

"It is hoped that Sankeshu will use the cooperation with the Beijing Winter Olympics as a good opportunity to unremittingly improve product quality and service guarantee system, reflect the corporate social responsibility, and show the image of Chinese national brand to the world.

"The Beijing 2022 Winter Olympic Organising Committee will wholeheartedly build a display platform for Sankeshu, provide efficient and accurate services, so that enterprises can fully enjoy the extensive benefits brought by the Olympic brand, and help enterprises to develop with high quality.”

Beijing 2022 said Sankeshu has adhered to the concept of green innovation and sustainable development since its establishment in 2003.

The company is claimed to create "six in one" paints for coatings, insulation, waterproofing, flooring, auxiliary materials and construction.

"The Beijing Winter Olympics is the highest stage of world competitive sports and a high-quality platform for brand image display," said Hong.

"It is also an opportunity and responsibility for Sankeshu.

"The enterprise spirit of Sankeshu to work hard and strive for the first place coincides with the Olympic motto of "Faster, Higher, Stronger".

"The corporate mission of 'make the home healthier and the city more beautiful' coincides with Beijing 2022’s concept of 'green Olympics'.

"Sankeshu will join hands with the Beijing 2022 to promote green and low-carbon lifestyles with high-tech and healthy products, serve the construction of ecological civilizsation, build a beautiful China, and help Beijing 2022 Winter Olympics and Paralympics Preparation work.”

Beijing 2022 has now scored 33 sponsors for the Games, including the 10 official partners of the Bank of China, Air China, Yili, Anta, China Unicom, Shougang, PetroChina, Sinopec, State Grid and PICC.

A total of 10 official sponsors have been signed, including Tsingtao Brewery, Yanjing Beer, Arowana, Shunxin, Wentou Holdings, Beijing Olympic Group, Hengyuanxiang, Qi Anxin, Yuandao Online Education and Yum China.

EF Education, HKUST IFLYTEK, China Post, Huayang Lianzhong, Snickers, Konggang Hongyuan and Sankeshu are exclusive suppliers, along with official suppliers PricewaterhouseCoopers, Suirui Group, Jinshan Office, Yishi Technology, Gehua Cable and Hebei Radio and Television.