Euronews are set to provide coverage of Minsk 2019's preparations for the second edition of the European Games after agreeing a partnership with organisers.
The agreement was signed by Minsk 2019 chief executive George Katulin and Kjell Stein, Euronews' international sales director.
Under the terms of the agreement, Euronews are set to produce and broadcast a range of video segments about Minsk 2019 and Belarus.
This will include a series of reports on the preparations for the Games, while programmes Focus, Metropolitans and Postcards will air reports about the country's travel and tourism industry.
"We are going to promote the Games on TV and our website, and we will create exciting content," said Stein.
"The content will consist of numerous reports about Minsk and its stadiums.
"It will be a mix of tourist promotion, highlighting the great opportunities in Belarus, and coverage of the Games.
"We have a lot of experience covering major sport events, which will translate into great coverage of the second European Games."
The agreement will provide a boost to organisers, with promotion of the Games labelled as a key challenge at the European Olympic Committees (EOC) General Assembly earlier this month.
Coordination Commission chair Spyros Capralos claimed more work was needed on promotion to attract interest in the multi-sport event in Europe and beyond.
"Euronews has enormous reach, with an audience of more than 400 million homes," said Katulin.
"It's a huge number of people, and with the help of video clips, news segments and interviews with Belarusian athletes, Euronews will allow people across Europe to discover Belarus as the beautiful country it is.
"We are sure that this signing will bring some extra energy to the process of organising the European Games and will help to attract tourists and visitors to our country."
The content produced by Euronews will come in 10 languages, including English, French and German.
Material will also be provided in Greek, Hungarian, Italian, Portuguese, Russian, Spanish and Turkish.
Content produced will be broadcast on television and digital platforms.
The Games will take place from June 21 to 30 next year.
A total of 15 sports will feature on the Minsk 2019 programme.
Azerbaijan's capital Baku hosted the first European Games in 2015.