altOctober 5 - A woman whose “passion for the Olympic Games shines through” has been given a senior position in the team handling Canada’s media coverage of London 2012.

Nathalie Cook has been appointed vice-president of marketing and partnerships in the country’s Olympic Broadcast Media Consortium, it was announced today.

Cook was previously director of partnerships for the consortium, which delivered revolutionary multiplatform coverage and consumer choice of the Vancouver 2010 Olympic Winter Games.

President of the consortium Adam Ashton said: "Nathalie’s experience and passion for the Olympic Games shines through in all that she does.

"She is both a team player and born leader, whose ideas and foresight push limits to achieve maximum results in the best interest of her clients and partners."

Said Cook: "Having worked in amateur sports for the majority of my career, I truly believe in the spirit and goodwill of the Olympic Games on a global level and am proud to contribute to its legacy.

"Vancouver 2010 was a watershed moment in the media industry and I look forward to working with much of the same team and continuing the momentum for London 2012.”

Fully bilingual, Cook has worked on five previous Olympic Games, as both an executive and volunteer with the Canadian Olympic Committee.