Hockey Canada have unveiled the shirts their teams will wear at the 2018 Olympic and Paralympic Games in Pyeongchang.
The jerseys, designed by American sportswear giants Nike, will be worn by their men's, women's and Para ice hockey teams at the Winter Olympics and Paralympics next year.
Three versions of the shirts, in red, black and white, have been revealed by the governing body and they went on sale to the public earlier this week.
They will not be worn by the players until the Games, however.
The shirts were officially revealed by Nike, which has designed kits for five podium teams since 1996, Hockey Canada and the Canadian Olympic Committee in Toronto.
They have received a mixed reaction from the Canadian public and ice hockey fans since their launch, with some complaining of a lack of striping.
A large maple leaf, included on the centre of the Canadian flag, is depicted on each of the three jerseys, while the flag itself is emblazoned on the right arm.
The word "Canada" features prominently on the red and white shirts below the maple leaf but is absent on the front of the black jersey.
Hockey Canada claim all three jerseys feature the best Nike technology available and are innovative in their design.
"I like the look of this one," Tom Renney, Hockey Canada's President and chief executive, told Sportsnet.
"There’s no doubt in my mind that the number one hockey logo internationally is Hockey Canada’s logo now, and it’s been that way since 1995 - it’s fantastic.
"When you look at the logo and you look inside the logo, you see the heartbeat of another Canadian."
Canada's men's team are the defending champions having clinched the gold medal by beating Sweden in the final at Sochi 2014.
They will be targeting a third consecutive Olympic ice hockey title at Pyeongchang 2018.
Canada's women will also bid to defend the crown they earned at Sochi 2014 and are aiming for a fifth consecutive Olympic triumph.
They have won four of the five women's ice hockey events since the sport first featured at the Olympics at Nagano 1998.