Anderson appointed chief executive of Australian Paralympic Committee

Lynne Anderson has been appointed chief executive of the Australian Paralympic Committee ©Women on Boards

Former Repucom managing director Lynne Anderson has been confirmed as the new chief executive of the Australian Paralympic Committee (APC).

As managing director of Repucom International, Australia and New Zealand for an eight year period, Anderson oversaw the growth of the sports marketing and research company from a regional to a global power, with a client list consisting of some of the largest corporate partners, broadcasters and professional sports in the world.

She also served four years as marketing manager for the Canterbury Bulldogs Rugby League team between 1993 and 1997.

APC President Glenn Tasker, who chaired the recruitment panel, believes her appointment is an "exciting and positive step" for the Australian Paralympic Movement.

“Lynne was the standout candidate among an outstanding field of applicants,” he said.

“The APC Board is thrilled to have an administrator of Lynne’s calibre in this very important role and we’re confident that she will lead our organisation to success across all areas of the business during her tenure.”

Australia will be hoping to improve upon their performances at London with little more than a year to go until the Rio 2016 Paralympics ©AFP/Getty Images

Anderson will take up the position on Monday (August 24) before undertaking a key role in overseeing the running of the APC in a sporting and non-sporting sense with little more than a year to go until the start of the Rio 2016 Paralympics.

"I'm very excited to be given the opportunity to work with such an inspirational organisation, particularly at this time which I believe offers some significant growth opportunities both at the elite and broader participation levels for Australians with disabilities," she said.

As chief executive, she will focus upon seeking new commercial partners for the APC in order to raise their profile and ensure strong finances.

“In addition to her financial management, there is no doubt Lynne’s strengths are strategic planning and commercial development, particularly in the areas of sponsorship, events and fundraising," added Tasker.

“It is no coincidence that these areas are of the utmost importance for the APC moving forward, especially with our anticipated growth in sponsorship and fundraising on the back of Rio 2016 and our new game-changing partnership with Seven West Media.

“We know that the appetite for Paralympic sport in Australia, among the corporate sector and the wider Australian public, is growing and the Board has given Lynne the task to ensure momentum continues to build.”