A new website, along with Facebook and Twitter accounts, were launched today by the Association of National Olympic Committees (ANOC) as part of its modernisation process started by its President Sheikh Ahmad Al-Fahad Al-Sabah.
The new digital platforms, incorporating ANOC's new brand look and feel unveiled last month, will allow the organisation to communicate with its National Olympic Committees (NOCs) more efficiently, it is claimed.
"We are living in an increasingly digital age and it is imperative that ANOC takes full advantage of the wealth of opportunities that this presents us with to communicate with our NOCs," said Sheikh Ahmad.
"The new, more user friendly, website will do just that whilst also providing a platform to highlight and celebrate the excellent and often unrecognised work the NOCs are doing worldwide."
New Twitter and Facebook platforms have also been created, it is claimed, to maximise the organisation's potential to connect with its NOCs and their athletes in the build-up to the inaugural ANOC Gala Awards Dinner in Bangkok on November 7
"Our social media platforms will open up new ways for us to interact directly with our NOCs and their athletes and share news and photos with as wide an audience as possible - particularly young people," said Sheikh Ahmad.
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