By Mike Rowbottom

Sochi 2014December 12 - Contemporary International (CI), a global leader in planning and servicing major events, has been named the "Event Services" supplier to the Sochi 2014 Organising Committee.


Under the agreement, Contemporary International will be responsible for planning and managing the flow of spectators at the venues.

They will also provide training materials for the Organising Committee staff working in event services during the 2014 Winter Games.

The agreement was signed by the President and chief executive of Sochi 2014, Dmitry Chernyshenko, and the President and chief operating officer of Contemporary International, Stephen Mirabile.

According to the agreement Contemporary International will provide Sochi 2014 with crowd management services at the Olympic Games.

Managing large crowds is essential when organising an event of this magnitude.

Interior of Sochi 2014 Olympic Stadium Contemporary International will be offering crowd management services at the Sochi 2014 Olympic Stadium and other venues 

The success of crowd control logistics, and whether long queues and pandemonium can be avoided at the stadiums, can have a real impact on the image of the Olympic Games.

Contemporary International is experienced in managing event services at a number of high-profile international events, including six of the last nine Olympic and Paralympic Games.

"Our company is proud to be contributing to such a vital aspect of the 2014 Games," said Mirabile.

"Our experience at previous Olympic Games has given us a strong understanding of the exceptional nature of the Games, as well as its importance to the host city and country.

"The first-hand knowledge in event services that Contemporary International brings will help the Organising Committee put on a successful and unforgettable Olympic Games in Sochi."

Chernyshenko added: "I am delighted that Contemporary International, a world-renowned company with a wealth of experience, is going to be involved in Games preparations.

"The company's experts will share their in-depth expertise with us and I am sure that, together, we will be able to create a unique experience for all the participants and spectators at the Games."

Contact the writer of this [email protected]