Coca Cola has created a "collaborative water resource management project" alongside Pyeongchang 2018 ©IOC

International Olympic Committee (IOC) Top Tier sponsor Coca Cola has created a "collaborative water resource management project" in association with a number of partners, including Pyeongchang 2018.

It is claimed the project "supports the objective of successfully hosting an eco-friendly Games in Pyeongchang in 2018".

The project will also involve the World Wildlife Fund (WWF), the Gangwon Provincial Government, the Korea National Park Service and Eco Green Campus.

The project originated from Coca Cola’s global water replenishment concept.

By 2020, the company is hoping to safely return to communities and nature an amount of water equal to what is used in its finished beverages. 

A Memorandum of Understanding (MoU) for the project was signed one day before "World Water Day" on March 22. 

"We are fully committed to supporting an eco-friendly Pyeongchang Olympic Winter Games through this project launch," said Paul Yi, the general manager of Coca Cola Korea.

"Even after Pyeongchang 2018, we will continue to manage the related watershed in collaboration with Gangwon Province, the Korea National Park Service and Eco Green Campus and to promote various eco-friendly projects that fit into the needs of Korean communities in partnership with the WWF."

Coca Cola's involvement with Pyeongchang 2018 will extend a relationship with the Olympic Games that stretches back 90 years to Amsterdam 1928 ©Twitter
Coca Cola's involvement with Pyeongchang 2018 will extend a relationship with the Olympic Games that stretches back 90 years to Amsterdam 1928 ©Twitter

After Pyeongchang 2018, the project’s objective will be to "improve biodiversity and to protect the local habitat by building sustainable water resources".

Coca Cola is one 13 Olympic TOP sponsors and has been involved with the Games since Amsterdam 1928.

As part of their environment and sustainability efforts, Pyeongchang 2018 also recognised Arbour Day by planting tree seedlings last week.

The hosts of next year's Games were chosen by the Gangwon Provincial Office to mark the day, which sees countries, groups and people plant and care for trees across the world.

More than 300 people took part in the event at the Alpensia Sliding Centre, due to host the bobsleigh, luge and skeleton competition at the Games.

They helped plant 546 seedlings at the venue, which is located in Pyeongchang county, including fir and maple trees.

The number of seedlings represented the total number of gold, silver and bronze medals which will be awarded at both the Olympic and Paralympic Games.