The initiative is being promoted by the WCF and the World Anti-Doping Agency (WADA) following the agreement of a partnership last month. 

Competitors at this year's World Junior Curling Championships, which concluded in South Korean city Gangneung on Sunday (February 26), were encouraged to stop at the section of the athletes' preparation area set up for WADA and the #CurlClean team.

This included completing the "Play True" quiz, consisting of 10 questions to familiarise the athletes with their roles and responsibilities regarding anti-doping.

The Korea Anti-Doping Agency was also present, working alongside WADA and the WCF.

Keith revealed that the reception for the programme was overwhelmingly positive.

"It has been excellent and even better than I thought it was going to be," she said.

Stacy Spletzer-Jegen, WADA’s senior manager of athlete relations and communications, said the programme "should feel approachable".

"It’s a part of every athlete’s life, so to know where they can ask questions and just to not be afraid of it is good," she added.

Athletes were also encouraged to pledge their allegiance to curling clean by placing a painted hand on a white banner and signing their name and country in a statement that read, "I’m in!"

Luc Violette, the United States’ vice-skip, said it is really important to have programmes of its kind in place.

"It’s hard to understand what exactly the sanctions are, exactly what is safe or not," he said.

"#CurlClean and our experience of working with WADA has been really important in improving our understanding of what is okay."

The WCF and WADA said there is potential to bring the programme to future competitions, with the necessary equipment all now available for use.

Their partnership at the 2017 World Junior Curling Championships marked the first time the WCF and WADA have joined forces to deliver the latter’s legacy outreach programme.

The programme follows similar initiatives run in the past two years, which have involved the International Triathlon Union, International Ski Federation, International Cycling Union and the International Bobsleigh and Skeleton Federation.

Last year, Danish curler Helle Simonsen, a bronze medallist from the European Championships in 2007, tested positive for banned steroid androstane.

The Danish Curling Federation claimed the positive test came as a result of her trying to fall pregnant by taking a herbal remedy.

Simonsen has polycystic ovary syndrome, which causes an imbalance in hormones.

The matter was passed to the WCF Independent Panel who ruled there was no intention to dope, but they still declared that the Dane had committed a violation.

She was banned for 15 months.