By David Owen

Simon Clegg head and shoulders in front of London 2012 logoFebruary 19 - Madrid 2020 has received a timely boost in advance of next month's visit by International Olympic Committee (IOC) inspectors, with the announcement that a former chief executive of the British Olympic Association (BOA) is to support the bid as a consultant.

Simon Clegg - whose 11-year stint at the BOA included both the period of London 2012's winning campaign and the British team's unexpectedly impressive medals haul at the 2008 Olympics in Beijing - has been engaged by the City of Madrid.

Having departed the BOA in 2008, Clegg moved into football, undertaking a similar role at Ipswich Town, a second-tier English club; however, he recently left this post after four years.

Clegg said he was "delighted and flattered" to be invited to join the Madrid team.

He added: "They have an excellent bid, founded on utilising a significant number of existing venues and have made really positive enhancements to their previous consecutive bids for the 2012 and 2016 Olympic Games.

"The indisputable economic impact of London 2012 to the UK demonstrates just what a positive financial driver hosting the Games can be for a country and I look forward to helping Madrid secure a positive outcome over the remaining months of the campaign."

Simon Clegg with Craig Reedie outside BOA HQSimon Clegg (left) worked closely with Sir Craig Reedie (right) on London's successful bid to host the 2012 Olympics and Paralympics

Victor Sánchez, Madrid 2020 chief executive and secretary general of the Spanish Olympic Committee, said that Clegg remained a "hugely respected figure within the Olympic Movement.

"His experience of managing British athletes at 12 Olympic and Olympic Winter Games, six as Team GB's Chef de Mission, including the best British performance for 100 years in Beijing, coupled with his deep involvement in the bid process, means that he brings to us an almost unique perspective."

The IOC's Evaluation Commission is scheduled to visit the Spanish capital second of the three bid cities from March 18 until 21.

This is after Tokyo (March 4-7), but before Istanbul (March 24-27).

The Commission is to be chaired by Britain's Sir Craig Reedie, who served as BOA chairman for much of the period that Clegg was chief executive.

The winner of the contest to follow Rio de Janeiro as Summer Games host will be decided on September 7 at the IOC's Session in Buenos Aires.

Contact the writer of this story at [email protected]

Related stories
February 2013: Former BOA chief executive quits Ipswich Town
October 2012: Alan Hubbard - Let's not forget to thank Major, Clegg and the late Welch for the success of London 2012
November 2011: Former BOA chief executive Simon Clegg receives Honorary Doctorate
December 2010: Mihir Bose - England 2018 should learn from Britain's failed Olympic bids claims Clegg
May 2009: Exclusive - Mike Rowbottom interviews Simon Clegg